Consistency is Key to Building Your Dream Business

Jan 12

Consistency is essential in gaining traction with your marketing.

If you happen to create a compelling, engaging, or entertaining (i.e. "brilliant") post/email/blog/etc. then awesome! But don't let perfectionism keep you from posting.

If you only post whenever you come up with something brilliant and your brilliance is infrequent, then people aren't likely to see it.

But if you're consistently creating and generating a following, when you do come up with something brilliant, people will notice!

That's not to say create dull, poor quality content. Just don't limit your actions to when the muse strikes. ;)

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