This is a guest post written for HoneyBook. Click here to read the full post.

When was the last time you read through your social media “about” section? Verified that all the links on your website still work? Checked the greeting message on your voicemail? This is what an online marketing audit is for.

It’s easy to “set it and forget it” when it comes to the initial creation of your marketing materials. Unfortunately, this can lead customers to outdated information and the occasional 404 if everything isn’t in working order.

Take this opportunity to refresh your marketing for the 2023 year with an online marketing audit. Here’s how:

Continue reading at HoneyBook. →